Case Study — Hospitality & F&B

Giotto Restaurant

Giotto, a family-run Italian restaurant on New Oxford Street open since 1996, had built an outstanding reputation over nearly three decades — but their digital presence wasn’t doing justice to the experience they offered or the prime location they held near the British Museum and West End theatres. A refreshed website was created by OxD PR that captured Giotto’s warmth, heritage and authentic Italian character, with content strategically positioned around their high-footfall location. Local SEO ensures the restaurant ranks for theatre-goers, tourists and shoppers actively searching for exactly what Giotto offers.

Client
Giotto Restaurant

Industry
Hospitality / Restaurants

Locations
Central London

Client since
September 2017

KEY RESULTS

Refreshed website reflecting nearly 30 years of heritage and quality

  • Ranking for Italian restaurant searches near British Museum and West End theatres
  • Google Business profile driving covers and walk-in traffic
  • Services
  • ePortfolio
  • Knowledge Base
  • About